Yesterday at the D Museum in Seoul, Chanel unveiled the exhibition, “Mademoiselle Privé.” The show highlights Karl Lagerfeld’s artistic eye and evolving vision, continuing the mission of Mademoiselle Chanel the fashion house’s collections and storytelling.
Digital displays are complemented by Korean details, enhancing the Chanel’s most prized pieces, such as Haute Couture, CHANEL N°5 fragrance and jewelry, and the Bijoux de Diamants collection that was designed by Gabrielle Chanel in 1932.
Last night’s private opening party welcomed brand ambassadors G-Dragon, Caroline de Maigret, Rinko Kikuchi, Soo Joo Park, Irene Kim, Gwei Lun Mei, Shin Hye Park, Ye Seul Han, Ryeowon Jung, A Sung Ko, Yoon A Lim, Je Hoon Lee, Chang Wook Ji, and Joo Hyuk.
After the private viewing, guests were treated to a celebration at S-Factory, with a special live performance by G-Dragon and tunes by DJs Soo Joo Park, Kingmck, and Plastic Kid.
“Mademoiselle Privé” is open to the public at the D MUSEUM from June 23 to July 19, on Monday to Thursday from 10 a.m. to 6 p.m. and on Friday to Sunday from 10 a.m. to 8 p.m. Admission is free, but attendees must reserve tickets through the Mademoiselle Privé app.