Reality and virtual reality collided this past week in Milan, when Prada debuted its spring/summer 2018 collection. Graphic, comic book-like art by longtime collaborator James Jean was accompanied by work from Belgian artist Ollie Schrauwen, taking up the wall and floor space at Via Fogazzaro. The bending of realities continued in the new collection’s garments, as we saw hand-drawn design on several pieces, alongside Velcro Prada straps, wide pants, and popped collars on shirts. Red, black, grey, and taupe were repeated throughout the looks, seen in socks, sandals, pants, and jumpsuits. And for the show’s main contender, the coats, we saw them in all variations—elongated blazers, double-breasted pea coats, car-length coats, and those just light enough for a night out.
FURTHER READING
Louis Fratino Finds Power in Images of What We Love
Louis Fratino spoke with Whitewall about keeping the studio a space free from fear of failure.
The View at The Palm Opens in Dubai with Human-Centric Purpose
Whitewall spoke with John Bricker of Gensler about The View at The Palm in Dubai.
The BMW Neue Klasse Looks to an All-Electric Future
The BMW Neue Klasse is a statement piece for a new era: design language that references classic BMW for its soon-to-be all-electric lineup.
Watch Live: Louis Vuitton Men’s Pre-Fall 2024 Show in Hong Kong
This Thursday, November 30th at 7:00pm HKT, watch the Louis Vuitton Men’s Pre-Fall 2024 Show live from Hong Kong.
Best of Milan Fashion Week: A Triumphant, Sumptuous Affair
This season’s Milan Fashion Week united a mélange of internationally renowned designers, who took to unlikely venues like Italian tram stations to debut looks that were truly inspired. Below, we’ve compiled our personal favorites from Margiela, Moschino, Tod’s, Jil Sander, Gucci, and Marni.
Best of 2023: The Top 10 Fashion Collections, Exhibitions, and Presentations of 2023
Whitewall highlights is favorite fashion collections, presentations, and shows—from new lines to artistic collaborations.
IN THIS ARTICLE
Topics
LOCATION
SUBSCRIBE TO MAGAZINE
THE WINTER EXPERIENCE ISSUE
2023
Subscribe
SUBSCRIBE TO NEWSLETTER
Go inside the worlds of Art, Fashion, Design and Lifestyle.